All of the methods Elon Musk is operating Twitter with an iron fist

And since his Twitter takeover he’s repeatedly ordered its workers into the workplace, together with utilizing his first company-wide e-mail to say he should personally approve anybody working from house. Practically a month later, he’s nonetheless pushing for workers to return to the workplace.
“Everybody who can moderately be at SF HQ is required to be until an express exception is authorised,” Musk stated in an e-mail to employees on Wednesday, considered by Insider. “We is not going to be utilizing different places of work within the Bay Space for now. Anybody writing software program / doing design must be on the tenth flooring.”
However it’s not the one means Musk has proven that he runs Twitter with an iron fist. Repeatedly, he has turned the screws on workers in an effort to recoup the large cash he spent and borrowed for the acquisition regardless of many advertisers fleeing the service resulting from fears of the looser content material requirements beneath Musk’s management.
This week, Musk confirmed that he’d put in beds in Twitter’s San Francisco headquarters in order that drained staff would have a spot to sleep with out leaving work. The acknowledgement got here in response to metropolis officers saying they’d launched an investigation into the matter after somebody had complained.
“So metropolis of SF assaults corporations offering beds for drained workers as an alternative of constructing certain children are protected from fentanyl,” Musk stated, referring to a San Francisco Chronicle article a couple of youngster’s unintentional fentanyl overdose at a metropolis playground.
Final month, Musk emailed Twitter’s employees in the midst of the night time to get them organized to be “extraordinarily hardcore,” with interprets into “lengthy hours at excessive depth.” In an effort to kickstart “Twitter 2.0,” as Musk known as it, “solely distinctive efficiency [would] represent a passing grade.”
That was after he laid off half of Twitter’s workforce, with some workers ending up being locked out of their work accounts earlier than even receiving an official discover that they’d been fired.
Among the many laid off are many staff who, technically, stop as a result of they didn’t need to work beneath Musk and his erratic management model.
Moreover, Musk has made a number of adjustments to chop prices and enhance productiveness at Twitter. These embrace requiring Twitter’s engineers to provide weekly updates about their work, overhauling among the firm’s “allowances” for issues like childcare, and altering its “journey, expense and card coverage,” in keeping with inside emails considered by Fortune.
Though he intends to run Twitter with a powerful hand, Musk claims to nonetheless need to hear from workers. Earlier this month, he requested staff to submit “nice concepts” in one in all 4 classes: enhance product, scale back prices, enhance income, or different.
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