[PIAS] and Common Music Group (UMG) have introduced what they name “the primary important repertoire” partnership underneath their just lately introduced international alliance.
In keeping with a press launch issued on Thursday (December 8), on January 1, 2023 Common-owned rock label Spinefarm Information, “will be a part of the [PIAS] Group’s roster of impartial labels”.
The label will even be distributed on a worldwide foundation by means of the [PIAS] providers division [Integral].
The information follows the formation of a strategic international alliance between [PIAS] and Common Music Group in June 2021, and comes per week after UMG acquired a 49% stake within the [PIAS] Group for an undisclosed sum.
Spinefarm was acquired by UMG in 2002 and along with its imprints Candlelight and Snakefarm, Spinefarm will proceed to function as a standalone label from its headquarters in New York, underneath the management of GM Jonas Nachsin, in line with the announcement.
The present, devoted Spinefarm groups within the US, UK and different markets around the globe will proceed to deal with and oversee all A&R, advertising and marketing and promotion actions for the label, while tapping into [PIAS]’ worldwide community, assist capabilities and international advertising and marketing experience.
Based in Finland in 1990, Spinefarm broke European metallic acts from Nightwish to Kids Of Bodom.
In 2016, Spinefarm acquired UK metallic label Candlelight Information (Emperor, Opeth, Winterfylleth) and, a yr later it launched the blues, nation and roots offshoot Snakefarm (Marty Stuart, The White Buffalo, Austin Meade).
Spinefarm’s present artist roster contains acts reminiscent of Bullet For My Valentine (with over 3 billion streams), American metalcore band Atreyu, Aussie onerous rockers Airbourne, alt-rock legends Killing Joke and punk pioneers Anti-Flag in addition to newer signings reminiscent of Sleep Token, Creeper, BRKN LOVE, Useless Poet Society, Whereas She Sleeps, Child Kapichi and Dayseeker.
“Combining forces with the storied and wonderful worldwide PIAS team- among the best and most revered indie organizations ever in our industry- guarantees that future can be very shiny.”
Jonas Nachsin, Spinefarm
Jonas Nachsin, Basic Supervisor Worldwide of Spinefarm, mentioned: “During the last ten years, we now have constructed Spinefarm up from its regional origin, to change into one of many premiere international rock locations for artists.
“On condition that achievement, we’re solely simply starting and are very decided and devoted to our future along with our superior and rising roster.
“Combining forces with the storied and wonderful worldwide PIAS team- among the best and most revered indie organizations ever in our industry- guarantees that future can be very shiny.
“We’re thrilled to lock arms with Edwin, Kenny and the PIAS group to take Spinefarm and its artists to new heights.”
“Jonas and his group at Spinefarm have constructed an exceptional artist roster and are one of many world’s main rock labels.”
Edwin Schrote, [PIAS]
Edwin Schroter, Group Managing Director of [PIAS] mentioned: “Jonas and his group at Spinefarm have constructed an exceptional artist roster and are one of many world’s main rock labels.
“It has been our ambition for some years now to develop an impartial international community for rock and metallic music.
“It feels nice to have the ability to now accomplish that as a part of our strategic partnership with Common and with two groups that share a ardour, working ethos and mixed areas of experience that’s second to none.”Music Enterprise Worldwide
