The Circuit Group launches Label Services division with key hires; Appoints Chief Strategy Officer

The Circuit Group, a music company founded by music industry veterans from artist management firms Seven20 and AYITA, has announced several new hires as well as a new label services division.

Founded in October by industry veterans Dean and Jessica Wilson (Seven20), Brett Fischer, David Gray, and Harvey Tadman (AYITA), the company plans to make catalog acquisitions.

Amongst the execs joining The Circuit Group is James Sutcliffe (Chief Strategy Officer).

Sutcliffe previously held leadership positions at Ministry of Sound, LIVENow, and Monster Energy. The Circuit Group says that Sutcliffe has worked with Dua Lipa, Stormzy, SZA, and Post Malone and spearheaded collaborations with UFC, Lewis Hamilton, and various festival brands.

According to The Circuit Group, his expertise in live touring, artist relations, and brand partnerships, “coupled with his strategic vision,” positions him as the “driving force” behind The Circuit Group’s strategic planning and business development initiatives.

Meanwhile, Simon Birkumshaw has been appointed Director of Operations, Label Services; having formerly served as Head of Label Acquisitions & A&R at LabelWorx.

Prior to his time at LabelWorx, Birkumshaw was an A&R for Defected Records, where he contributed to the A&R of records and produced Defected Radio.

Later, at Champion Records, Birkumshaw managed Madhouse & Madtech for Kerri Chandler, developing a “highly respected relationship” with the artist and now running and A&R’ing his label Kaoz Theory.

Ian Massoth joins The Circuit Group as Director of A&R for its new Label Services division.

Massoth became the first employee of AYITA, collaborating with artists like Chris Lake, Fisher, and Yolanda Be Cool on their musical output and strategy.

Ian and Chris Lake launched Black Book Records in 2016, taking Lake independent.

Shivani Phull joins The Circuit Group as Chief Financial Officer Advisor. Previously serving as a finance leader across diverse industries, including Pixelynx/Animoca Brands, Reckitt Benckiser (FTSE 20), and the United Nations.

According to The Circuit Group, in her new role, Phull will support the development of “innovative business models in the music industry, focusing on ownership of intellectual property and value creation”.

Bianca Price has been appointed Social Media Manager, having contributed to projects for Electric Daisy Carnival, Beyond Wonderland, Day Trip, Under Construction, Griz, LSDREAM, and others.

Nick Sung joins as Director of Marketing, having led publicity campaigns for artists such as Good Times Ahead, Tchami, and Nicky Romero at Get In! PR, and overseeing marketing campaigns for Chris Lake, SG Lewis, ILLENIUM, ZHU, Bob Moses, and others during his six years at Astralwerks.

Charlie Tadman joins The Circuit Group as Director of A&R. Prior to joining The Circuit Group, Tadman spent six years at Spotify, contributing to the development of the company’s Songwriter & Producer facing business.

Before that, Tadman ran Calvin Harris’ Fly Eye Publishing, where he signed talent such as SG Lewis, Louis the Child, and Disciples. In his role, Tadman will oversee A&R across Circuit management and artist-centric projects.Music Business Worldwide